SEO


SEO, Search Engine Optimization, is a combination of internal (website) and external (social platforms and Google My Business) factors. It is the process used to optimize a website's technical configuration, content relevance, and link popularity so its pages can become easily findable, more relevant, and popular towards user search queries, and as a consequence, search engines rank a website better which leads to a higher placement on the search results page. In addition, it’s about improving your site’s organic traffic.

In short, search engines take in digital content and organize this information into results pages. If you've ever searched for a topic on the internet, the search results page you viewed is an example of this in action. The ultimate goal is to make searchers happy with the results they find on the search engine results pages.

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In a GoBoost Sites website, we utilize several different internal SEO techniques. Listed below are several on-page SEO practices we use to help boost your online presence:

  1. Effective title tags and headings 
    1. Title links are critical to giving users quick insight into the content of a search result and why it's relevant to their query.
  2. Keywords
    1. Making smart keyword choices can potentially attract valuable organic search traffic month after month.
    2. Strong meta descriptions
  3. Internal links or contextual links
    1. Search engines use links to find content on your websites
  4. Sitemaps (XML file)
    1. It provides a complete map of all pages, videos, and other files on the site, which helps search engines prioritize pages that they will crawl.
  5. Semantic HTML 
    1. Helps crawlers know exactly what content is next and clearly describes its meaning to the browser.

In addition, SEO requires some external contributions as well to boost SERP (Search Engine Results Page). The main focus should be your Google My Business profile. Properly completing and filling out your Google Business profile is the best strategy to help your business stand out.

  • How to use Google My Business to get more customers in 2024.
  • Keep in mind that everything you add must be in line with the information you provide on your website.
  • Inaccurate information kills your listings and could kill your rankings.
  • Must push Google reviews.
    • The more Google reviews you have, the better you rank among your competitors on Google.
    • Furthermore, you must make sure you are actively replying to all submissions.
    • Reviews are an opportunity for your business to investigate service shortcomings and proficiencies.
    • The more reviews, the more Google will reward your business.

Questions?

Reach out to support@goboost.com or +1 (833) 700-5001 and we will be happy to help. 

We can also help you from the chat button in the upper right corner when you are logged in the platform at https://home.goboost.com